City Lit > Business > Courses > Public relations and marketing > Write to impress: deliver your message for maximum impact (clb089)
Write to impress: deliver your message for maximum impact
Course available by request
Duration: 1 day
Price: £995 for Up to 10 delegates
Information and booking: Phone 020 7492 2676 or Email business@citylit.ac.uk
What is the course about?
Some people are great thinkers or leaders but when it comes to writing they may quite literally be ‘stuck for words’. On this course, learn how to clarify your message and write more effectively for a particular audience. Whether a company report or presentation, sales pitch or press release, or a newsletter or magazine article, you will be encouraged to think more creatively and transform material into an engaging and stimulating read.
What level is the course?
Suitable for anyone whose job involves communication through writing; junior staff, middle managers, PR, communications and marketing teams, HR, or customer service executives.
What will the course cover? (contents, themes, projects)
- Achieving goals and objectives: visualising an outcome
- Creating an impact
- The importance of first impressions
- Identifying your target audience
- How to be authoritative and convincing
- Finding a focus – making it short, sharp and succinct
- Finding an imaginative and innovative approach
- Creating content from facts and figures
- Incorporating surveys and statistics
- Deciding what to include or omit.
Who can I contact for further information?
For further information or to book a course phone 020 7492 2676 or Email business@citylit.ac.uk