Thinking about starting your own business? Need to understand the basics of economics and balancing the books? Want to improve your employability? Our range of professional courses can help you get your start-up off the ground, improve your job-hunting prospects, and help you learn or develop new skills.
Every successful business or product has a clear visual identity that is present in all aspects of the marketing mix. In this course you will understand the process of creating a strong, clear and consistent visual brand identity that goes well beyond designing a logo.
Use e-commerce plugins and themes to create an online shop using WordPress. You'll need to have basic WordPress skills like those covered on 'Build a website in a day with WordPress' or 'WordPress essentials'.
Write clear, concise and persuasive business emails, reports and proposals. Focus on developing your understanding of the language, style and structure that you need to write effectively and get things done!
How skilfully do you manage the impression you make on people? Develop your personal effectiveness by looking at voice and body language, assertiveness, speaking in public, sensitive listening, interviewing techniques and skills for business meetings.
A brand is the soul of your business. It defines its identity, the way it expresses itself and how other people see your business or product. This course will give you an overview into the ins and outs of creating and managing a brand.
An in-depth look at the tools and techniques you can use to market your business on the internet. You will examine Search Engine Optimisation (SEO), web advertising and social media marketing among other topics along with the management tools needed to measure success.
Are you one of the estimated 90% of people who find networking daunting and difficult? In this introductory course, you will discover easy ways to network and reap the benefits in your work or business life.