Create your elevator pitch

Course Dates: 17/10/19
Time: 18:00 - 21:00
Location: KS - Keeley Street
Amber Raney-Kincade

An elevator pitch is a brief, persuasive speech that you use to introduce yourself and what you do. With a good pitch, you can avoid rambling, sound professional, and introduce your business with confidence when someone asks 'What do you do?'.


What is the course about?

The course will focus on creating an introduction for yourself and/or your business. We discuss the ingredients for a good pitch and how to conveying what you do (or what your business does) in a short, succinct, successful verbal introduction. You will learn how to adjust your pitch to suit your audience. These skills will be useful when networking, introducing your business to potential customer or gaining attention of investors.

What will we cover?

Components of a good business introduction
How to structure a pitch to focus on the customer’s needs
What to include and omit when introducing yourself/your business.

What will I achieve?
By the end of this course you should be able to...

Understand the customer needs and how your business provide a solution
Write an elevator pitch that can be used in multiple situations
Verbally convey your business efficiently and with confidence.

What level is the course and do I need any particular skills?

None. During the class, you will be asked to speak/practice in order to get feedback.

How will I be taught, and will there be any work outside the class?

Part of the course will be delivered in lecture, offering a theoretical background to the elevator pitch. We will look at case studies and examples of good (and bad) pitches and work in groups on exercises to help write content. Then, we focus on the individual’s business by creating pitch that can be learned and used regularly.

Are there any other costs? Is there anything I need to bring?

No additional costs, you may wish to bring a pen and notebook for taking notes.

When I've finished, what course can I do next?

Face-to-face networking - contacts for business, online networking contacts for business, business skills for creative busineses, introduction to online marketing, developing a marketing strategy, social media for business and social media expert.

General information and advice on courses at City Lit is available from the Student Centre and Library on Monday to Friday from 12:00 – 19:00.
See the course guide for term dates and further details


Customer Reviews 2 item(s)

Write a review

Reviews below are by students who have attended this course, regardless of the course teacher. Please be aware you may not be booking onto a course with the same teacher.

Have your pre elevator pitch in mind
Course Rating
Review by Anonymous / (Posted on 12/06/2019)
Very interesting and open many other ways of thinking.
Great tutor, very creative! Great atmosphere!
Course Rating
Review by Anonymous / (Posted on 13/03/2019)
Tutor Biographies
We’re sorry. We don’t have a bio ready for the tutor of this class at the moment, but we’re working on it! Watch this space.

Book your place

Course Code: CYEP01

Thu, eve, 17 Oct - 17 Oct '19

Duration: 1 session

Full fee: £49.00
Senior fee: £49.00
Concession: £30.00

Or call to enrol: 020 7831 7831

Download form & post

Any questions?
or call 020 7492 2515

Please note: we offer a wide variety of financial support to make courses affordable. For more information visit our online Help Center. You can also visit the Information, Advice and Guidance drop-in service, open from 12 – 6.45, Monday to Friday.