What is the course about?
The course will focus on creating an introduction for yourself and/or your business. We discuss the ingredients for a good pitch and how to conveying what you do (or what your business does) in a short, succinct, successful verbal introduction. You will learn how to adjust your pitch to suit your audience. These skills will be useful when networking, introducing your business to potential customer or gaining attention of investors.
This is a live online course. For more information please see our guide to online learning.
We will contact you with joining instructions before your course starts.
What will we cover?
Components of a good business introduction
How to structure a pitch to focus on the customer’s needs
What to include and omit when introducing yourself/your business.
What will I achieve?
By the end of this course you should be able to...
Understand the customer needs and how your business provide a solution
Write an elevator pitch that can be used in multiple situations
Verbally convey your business efficiently and with confidence.
What level is the course and do I need any particular skills?
None. During the class, you will be asked to speak/practice in order to get feedback.
How will I be taught, and will there be any work outside the class?
This course will be delivered online, and will involve tutor presentation and class discussion. Student preparation and homework outside class times is strongly encouraged. To fully participate in this online class you will need:
- An email address
- A reliable internet connection
- A computer/laptop/tablet with a fully updated browser (preferably google chrome). Your device will need a microphone, and preferably a camera.
Are there any other costs? Is there anything I need to bring?
No additional costs.
When I've finished, what course can I do next?
Face-to-face networking - contacts for business, online networking contacts for business, business skills for creative busineses, introduction to online marketing, developing a marketing strategy, social media for business and social media expert.