Master strategic planning and decision-making

This course explores key principles of strategic planning and decision‑making that apply to any type of organisation. You’ll learn how businesses work with stakeholders, manage risk and competition, and position their products effectively. Building on concepts from Strategy: Introduction, it focuses on practical application. It’s ideal for anyone working in - or aspiring to work in - business management.

Choose a starting date

Learning modes and locations may be different depending on the course start date. Please check the location of your chosen course and read our guide to learning modes and locations to help you choose the right course for you.

  • Start Date: 16 Oct 2026
    End Date: 23 Oct 2026
    Fri (Daytime): 10:30 - 16:30
    Choose either online or in-person
    Location: Hybrid (choose either online or in-person)
    Duration: 2 sessions (over 2 weeks)
    Course Code: CSTR05
    Full fee £259.00 Senior fee £207.00 Concession £168.00
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  • Start Date: 28 Jan 2027
    End Date: 11 Feb 2027
    Thu (Evening): 18:00 - 21:20
    Choose either online or in-person
    Location: Hybrid (choose either online or in-person)
    Duration: 3 sessions (over 3 weeks)
    Course Code: CSTR02
    Full fee £259.00 Senior fee £207.00 Concession £168.00
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Any questions? computing@citylit.ac.uk or call 020 4582 8438

Please note: We offer a wide variety of financial support to make courses affordable. Just visit our online Help Centre for more information on a range of topics including fees, online learning and FAQs.

Book your place
In stock
SKU
250232
Full fee £259.00 Senior fee £207.00 Concession £168.00

What is the course about?

In this course you will learn more principles of strategic planning and strategic decision-making processes which can be applied to any organisation (Private, Public, NFP, Start Up). Organisations need to understand how to work with key stakeholders, manage risk, competition and how to position their products. This interactive course builds on themes discussed in “Strategy: Introduction”- introducing more key concepts but with an application focus.
The course suits anyone who works or would like to work in business management.

What will we cover?

Know your stakeholders
• How to understand key people linked with your business and how to handle them effectively
• Stakeholder analysis/Mendelow's matrix

Managing Risk
• What is risk?
• What is internal control and governance?
• Key points and essential mitigation checklists for organisations

Managing Competition
• How organisations navigate through fierce competition to enhance their competitive advantage
• Porter's 5 forces
• Cost leadership/ Differentiation/ Focus
• Benchmarking
• Ansoff model

Products and Pricing
• How do organisations manage their product/service portfolio? How do organisations go about pricing effectively?
• BCG Matrix and product lifecycle
• How to price effectively - pricing strategies for products.

What will I achieve?
By the end of this course you should be able to...

• Run a strategic planning process
• Analyse the market and define the strategic environment
• Create focus to the organization efforts
• Set the company direction
• Compare tactical and strategic decisions
• Establish priorities
• Plan to avoid pitfalls.

What level is the course and do I need any particular skills?

This interactive course builds on “Strategy: Introduction” and will be delivered with theory and a chance to apply the models to your own organisation.

How will I be taught, and will there be any work outside the class?

You will be taught through tutor demonstration and presentations, practical exercises, and applying the skills taught.

Are there any other costs? Is there anything I need to bring?

There are no other costs.

When I've finished, what course can I do next?

City Lit offers a variety of progression courses in this subject area. Please click here to view our business skills courses.
Disclaimer: Use of Third-Party Software
This course might require you to either use your own personal account or create an account for the purposes of this course. City Lit cannot accept any responsibility for any failings of the third party or provide technical support. Whilst using the software you will be responsible for abiding by the providers terms and conditions and maintaining your own work.

Vina Theodorakopoulou Tutor Website

Vina Theodorakopoulou is a passionate advocate at the intersection of technology, business and society. With a rich background including a PhD in behavioural economics and over 25 years in financial and professional services, she wears many hats: social entrepreneur, podcaster, multilingual educator and dedicated teacher at CityLit. Vina believes in shaping today’s workplace while paving the way for tomorrow’s. Her active allyship for accessible digital skills, financial literacy and lifelong learning fosters belonging and fuels collective progress. At CityLit, she teaches a range of thought-provoking subjects including Ethics in AI, Philosophy & Societal Purpose, History of Global Capitalism, Blockchain and Cryptocurrencies, Sustainability, as well as Modern Languages, encouraging learners to embrace communication as a tool for empowerment and cross-cultural connection. Beyond the classroom, Vina writes thought leadership articles exploring neurodiversity, the future of work, and the strength of individual purpose. In her spare time, she teaches dance and coaches Kids First rugby, embodying a values-driven life of polymathy, energy and community.

Please note: We reserve the right to change our tutors from those advertised. This happens rarely, but if it does, we are unable to refund fees due to this. Our tutors may have different teaching styles; however we guarantee a consistent quality of teaching in all our courses.