Online journalism: writing for digital media

What is the course about?

Perhaps you are a blogger, an avid social media user or just really want to write for the web. This intermediate course will help you improve what you write and how you present it through different article formats, social media and more targeted headlines and sells.

This is a live online course. You will need:
- Internet connection. The classes work best with Chrome.
- A computer with microphone and camera is best (e.g. a PC/laptop/iMac/MacBook), or a tablet/iPad/smart phone/iPhone if you don't have a computer.
- Earphones/headphones/speakers.
We will contact you with joining instructions before your course starts.

What will we cover?

- Writing news and features for online publications
- Headlines and sells that really work
- Improving your social media following
- Data, visual and interactive journalism.

What will I achieve?
By the end of this course you should be able to...

- Produce content for the web and social media that is better targeted to your audience
- Write headlines and sells that catch users' attention and add value to a brand
- Develop ideas with data, visual and interactive elements.

What level is the course and do I need any particular skills?

This is an intermediate course and most suitable for people with some experience in journalism or non-fiction writing.

How will I be taught, and will there be any work outside the class?

You will be taught using a mix of individual, group work, tutor presentation and in-class writing exercises.


All writing courses at City Lit will involve an element of workshop. This means that students will produce work which will be discussed in an open and constructive environment with the tutor and other students. The college operates a policy of constructive criticism, and all feedback on another student’s work by the tutor and other students should be delivered in that spirit.

For classes longer than one day regular reading and writing exercises will be set for completion at home to set deadlines.

City Lit Writing endeavours to create a safe and welcoming space for all and we strongly support the use of content notes in our classes. This means that learners are encouraged to make their tutor and classmates aware in advance if any writing they wish to share contains material that may be deemed sensitive. If you are unsure about what might constitute sensitive content, please ask your tutor for further clarification and read our expectations for participating in writing courses at City Lit.

Are there any other costs? Is there anything I need to bring?

Paper and pen.

When I've finished, what course can I do next?

City Lit offers a range of courses in journalism and creative non-fiction.

All students are invited to join us at Late Lines, our regular performance night for City Lit writers. Students are also encouraged to submit their work to Between the Lines, our annual anthology of creative writing. For the latest news, courses and events, stay in touch with the Department on Facebook and Twitter.