Business Courses for Entrepreneurs Online & in London

Do you have a business idea, want to start your own business or need help with launching your business? Whether you are in the creative industries or any other industry our courses will teach you everything you need to know from setting yourself up as a sole trader, developing a successful business plan, managing your accounts, developing and managing your brand, and creating a strong online presence using digital marketing and social media tools.

Our tutors are highly qualified industry professionals, and will help you reach your personal goals whether you are a complete beginner or are building on existing experience.

Learning with us is flexible, with part-time courses available online in daytime, evening and weekend formats. For more information about our tutor-led interactive online courses please see our guide to online learning.

Browse our digital marketing courses below and enrol today!

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  1. Short introduction to bookkeeping

    Evening
    Course Date: Fri 29 Jan 2021
    Location on this date: Online
    Gain very basic knowledge of bookkeeping practices and procedures that underpin accurate record keeping.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £199.00
    Senior fee: £159.00
    Concession: £100.00

  2. LinkedIn: a detailed introduction

    Weekend
    Course Date: Sat 30 Jan 2021
    Location on this date: Online
    In this longer, in-depth course, we will look at the crucial features to get started on building your network with LinkedIn.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £89.00
    Senior fee: £71.00
    Concession: £45.00

  3. Developing and managing your brand

    Course Date: Tue 2 Feb 2021
    Location on this date: Online
    A brand defines how people see and relate to your business or product. A well-developed brand strategy makes your brand recognizable, relatable and your business more successful and valuable. In this course we will focus on the process of create a strong, memorable and compelling brand strategy that goes well beyond designing a logo.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £179.00
    Senior fee: £143.00
    Concession: £90.00

  4. Using hashtags effectively

    Course Date: Tue 2 Feb 2021
    Location on this date: Online
    Hashtags are used on social media across many platforms, including Twitter and Instagram. This class is devoted to understanding hashtags and how to use them properly and effectively on social platforms. What is a hashtag, how do you create and track one, and how do you pick the right hashtag for your social media content.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  5. Build a website with WordPress in two sessions

    Course Date: Tue 2 Feb 2021 (and 2 other dates)
    Location on this date: Online
    WordPress is the world's most popular content management system, and it's free! On this intensive, short course you'll learn how to use it to build your own website.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  6. Social media for business: introduction

    Evening
    Course Date: Wed 3 Feb 2021 (and 1 other date)
    Location on this date: Online
    This practical course is aimed at beginners who are looking to develop their social media skills for personal use or to promote their business. Learn how social media can be used to communicate with your target audience.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £199.00
    Senior fee: £159.00
    Concession: £100.00

  7. Introduction to Facebook

    Course Date: Thu 4 Feb 2021
    Location on this date: Online
    Learn more about Facebook, the social networking site that allows you to find and communicate with friends and common interest groups. Keep in touch with family and friends or get in touch with long lost relations or school friends.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £79.00
    Senior fee: £63.00
    Concession: £40.00

  8. Business skills for creative businesses

    Weekend
    Course Date: Sat 6 Feb 2021
    Location on this date: Online
    This introduction to financial modelling, business planning and marketing for new businesses in the creative industries will cover: market research, marketing, innovation, incorporation, intellectual property, management structure, financial projections, pitches and presentations.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £349.00
    Senior fee: £279.00
    Concession: £175.00

  9. Google Analytics: introduction

    Evening
    Course Date: Wed 10 Feb 2021
    Location on this date: Online
    Get started with Google Analytics. Generate and evaluate information about visitors to your website, including site traffic, visitor behaviour and marketing effectiveness. Find out how to gain insights from the generated data.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  10. An introduction to project management

    Weekend
    Course Date: Sat 13 Feb 2021
    Location on this date: Online
    Want to learn about project management? You will learn techniques to ensure that controlled management of a project is obtained from start to finish.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £199.00
    Senior fee: £159.00
    Concession: £100.00

  11. Twitter for business

    Evening
    Course Date: Mon 15 Feb 2021
    Location on this date: Online
    Discover how Twitter can be used as a cost effective method for promoting your business. You will learn how social media can be used to connect with your customers.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  12. Publish your first book online

    Weekend
    Course Date: Sat 20 Feb 2021
    Location on this date: Online
    Learn how to publish your first book electronically on the Amazon Kindle and other e-book devices using an existing Word document. You'll need good internet skills and experience of using Word.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £199.00
    Senior fee: £159.00
    Concession: £100.00

  13. Introduction to business accounting

    Evening
    Course Date: Fri 26 Feb 2021
    Location on this date: Online
    Every business needs to know if it is making a profit or loss and the worth of the business. This course addresses these issues.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £219.00
    Senior fee: £175.00
    Concession: £110.00

  14. Online marketing: a detailed introduction

    Course Date: Fri 26 Feb 2021 (and 2 other dates)
    Location on this date: Online
    A popular course that provides an in-depth look at the tools and techniques you can use to market your business on the internet. Examine Search Engine Optimisation (SEO), web advertising with Google AdWords and social media marketing among other topics, along with the management tools needed to measure success.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £229.00
    Senior fee: £183.00
    Concession: £115.00

  15. Customising a WordPress website

    Weekend
    Course Date: Sun 28 Feb 2021
    Location on this date: Online
    The course will teach you the necessary CSS skills to further customise a WordPress website. You will use this knowledge together with the WordPress post types to create a sleek and modern website.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £229.00
    Senior fee: £183.00
    Concession: £115.00

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