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- Google AdWords: introductionCourse start date: Sun 9 Jun 2024
Location on this date: Keeley Street
Tutors: Julian HoldenLearn how to use Google AdWords to reach potential customers. Get an overview of keyword research, conversion tracking and campaign optimisation.Full fee £99.00 Senior fee £79.00 Concession £64.00 - City Lit Pro: start a career in digital marketingCourse start date: Sun 16 Jun 2024 (and 1 other date)
Location on this date: Keeley Street
Tutors: Kate ScottLearn the key skills you need to launch your digital marketing career - this intensive course covers SEO, social media, paid ads, email, and more to set you up for success.Full fee £399.00 Senior fee £319.00 Concession £259.00 - Search engine optimisation (SEO)Course start date: Sun 13 Oct 2024
Location on this date: Hybrid (choose either online or in-person)
Tutors: Kate ScottWould you like your website to appear higher up in search results, in Google or other search engines? Learn the basics of ethical optimisation and how to set up site structure and website copy for optimum search engine coverage.
This course will be delivered online or in person. See the ‘What is the course about?’ section in course details for more information.
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