Business & marketing - Online

Business & Marketing Courses in London and Online

Thinking about starting your own business or do you need to grow and manage your existing business? If you’re one of the UK’s latest founders and entrepreneurs or looking to learn new skills to take your business forward, we can help you to reach your goals.

Our courses will teach you everything you need to know from setting yourself up your company, creating a business plan, managing your accounts, developing your brand, and understanding analytics. We will also teach you how to create a strong online presence by creating your own website and growing your brand through digital marketing and social media strategies

You can also learn how to create your first podcast or vlog on YouTube and show you how to start an effective content strategy. Perhaps most importantly, we’ll show you how to promote and present your business with confidence.

Our tutors are highly qualified industry professionals with years of teaching at City Lit and many other academic institutes. Our interactive courses will help you reach your goals regardless of your existing experience.

We’ve designed our courses to suit modern life, with part-time online courses available online in daytime, evening, and weekend formats. For more information about our tutor-led interactive online courses please see our guide to online learning.

Our business and marketing courses are designed to help you enter employment, advance or reskill in career or start your own business. Currently they are free if you are on Jobseekers' Allowance (JSA) or Employment & Support Allowance (ESA), or you live in London and your job is at risk of redundancy, or receiving other state benefits (including Universal Credit) and your monthly take-home pay is below £343. Please note that only courses with a start date in 2021 are eligible.

Browse our business and marketing courses below and enrol today!

Some of our courses take place in the classroom — learn more about Staying COVID-19 secure at City Lit.

Filters

8 Items

per page
Set Descending Direction
  1. Online marketing: a short introduction
    ONLINE, Weekend
    Course start date:  Sat 15 Jan 2022

    Location on this date:  Online

    A popular short course that provides an overview of some common techniques used to market businesses on the internet. Examine search engine optimisation (SEO), web advertising and social media marketing among other topics.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £89.00 Senior fee £71.00 Concession £45.00
    Rating:
    100% of 100
  2. LinkedIn: a detailed introduction
    ONLINE, Weekend
    Course start date:  Sat 5 Feb 2022

    Location on this date:  Online

    In this longer, in-depth course, we will look at the crucial features to get started on building your network with LinkedIn.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £79.00 Senior fee £63.00 Concession £40.00
    Rating:
    100% of 100
  3. Copywriting: a taster
    ONLINE, Weekend
    Course start date:  Sun 6 Feb 2022 (and 1 other date)

    Location on this date:  Online

    Good copywriting skills are increasingly important, whether you want to write your own website or your company’s sales literature, or hope to work in advertising or marketing. We'll cover the core elements of copywriting using examples and practical exercises.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £69.00 Senior fee £69.00 Concession £28.00
    Rating:
    92% of 100
  4. Strategy: stage 1
    ONLINE, Weekend
    Course start date:  Sun 13 Feb 2022

    Location on this date:  Online

    Build your career confidence by learning basic strategic management practices and procedures that will help you implement your company's strategic plans.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £50.00
  5. Strategy: stage 2
    ONLINE, Weekend
    Course start date:  Sun 27 Feb 2022

    Location on this date:  Online

    Further build your career confidence by learning intermediate strategic management practices and procedures to help implement your company’s strategic plans.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £50.00
  6. Marketing your book online
    ONLINE, Weekend
    Course start date:  Sat 2 Apr 2022

    Location on this date:  Online

    Looking in depth at marketing and promoting your book online and offline, you will develop the foundations of a marketing strategy and plan to promote your book.



    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit). For more information click here



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £89.00 Senior fee £71.00 Concession £45.00
  7. Social media advertising: a detailed introduction
    ONLINE, Weekend
    Course start date:  Sun 3 Apr 2022

    Location on this date:  Online

    This practical short course is aimed at people who want to enhance their social media skills to get the best return on investment (ROI) from social media.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £50.00
  8. City Lit Pro: introduction to conversion rate Optimisation
    ONLINE, Weekend
    Course start date:  Sun 3 Apr 2022

    Location on this date:  Online

    Learn how to convert more web visitors into customers. Explore how your own website can be improved using latest Conversion Rate Optimisation (CRO) techniques and methodologies and how they lead to better business results.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £50.00
    Rating:
    100% of 100

8 Items

per page
Set Descending Direction

Can't see a course you want?

Add this category to your waiting list to set up alerts and we will update you when new courses are released online.

Add to your waiting list