Business & marketing

Business Courses in London & Online

Business and marketing courses are perfect for you if you’re thinking about starting your own business, you need to grow your existing business, or you want to work as a manager of a business. If you’re one of the UK’s latest founders and entrepreneurs or looking to learn new business and marketing, we can help you to reach your goals.

Our courses will teach you everything you need to know from setting yourself up your company, to creating a business plan, managing your accounts, developing and managing your brand, and understanding analytics. We will also teach you how to create a strong online presence by creating your own website and growing your brand through digital marketing and social media strategies.

You can also learn how to create your first podcast or vlog on YouTube and show you how to start an effective content strategy. Perhaps most importantly, we’ll show you how to promote and present your business with confidence.

Our tutors are highly qualified industry professionals with years of teaching at City Lit and many other academic institutes. Our courses will help you reach your goals regardless of your existing experience.

Learning with us is flexible, with part-time courses available online, in person or hybrid in daytime, evening and weekend formats.  For more information about our tutor-led interactive online courses please see our guide to online learning.

Browse our business and marketing courses below and enrol today!

FEATURED FREE COURSE

FEATURED COURSES

Level 3 Certificate in Social Media for E-Commerce

Accredited by Gateway Qualifications

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FEATURED FREE COURSE


Level 3 Certificate in User Experience/User Interface (UX/UI)

Funding Available | Accredited by NCFE

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  1. Instagram for business: intermediate
    Course start date:  Wed 17 Apr 2024 (and 2 other dates)

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    This is a follow on course from 'Instagram for business: introduction' which is designed to expand your skills in using Instagram for business even further.
    Full fee £49.00 Senior fee £39.00 Concession £32.00
    Rating:
    92% of 100
  2. Facebook for business
    Course start date:  Fri 26 Apr 2024

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    Discover how Facebook can be used as a cost effective method for promoting your business. You will learn to use Facebook to connect existing and potential clients.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
    Rating:
    100% of 100
  3. Strategy: stage 2
    Weekend
    Course start date:  Sun 28 Apr 2024

    Location on this date:  Online

    Tutors:  Nick Brown
    Further build your career confidence by learning intermediate strategic management practices and procedures to help implement your company’s strategic plans.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
  4. LinkedIn: a detailed introduction
    Course start date:  Fri 3 May 2024

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    In this longer, in-depth course, take a look at the crucial features to get started on building your network with LinkedIn.
    Full fee £89.00 Senior fee £71.00 Concession £58.00
    Rating:
    100% of 100
  5. Social Media Engagement, Trends & Algorithms
    Evening
    Course start date:  Fri 17 May 2024

    Location on this date:  Online

    Tutors:  Amber Raney-Kincade
    Engagement is an important part of social media. By not engaging on the platform you reduce your visibility and raking with the algorithm. This class will show you how to engage and use trends on LinkedIn, Facebook, Twitter, Instagram and TikTok. When you engage with other posts on social media this helps to improve your performance on the algorithm.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £49.00 Senior fee £39.00 Concession £32.00
    Rating:
    100% of 100
  6. Google AdWords: introduction
    Weekend
    Course start date:  Sun 9 Jun 2024

    Location on this date:  Keeley Street

    Tutors:  Julian Holden
    Learn how to use Google AdWords to reach potential customers. Get an overview of keyword research, conversion tracking and campaign optimisation.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
  7. Managing Conflict at Work
    Course start date:  Thu 20 Jun 2024

    Location on this date:  Keeley Street

    Tutors:  Ketan Varia
    Does conflict at work impact your well-being and does it stop you from being effective?
    Full fee £129.00
  8. City Lit Pro: introduction to Mobile Marketing Strategy
    Weekend
    Course start date:  Sat 20 Jul 2024

    Location on this date:  Hybrid (choose either online or in-person)

    Tutors:  Kate Scott
    Mobile is arguably the most personal, targeted, and relevant marketing channel available. This course teaches you how to create and run engaging mobile marketing campaigns using today’s mobile technology.



    This course will be delivered online or in person. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
    Rating:
    90% of 100
  9. Social media content strategy
    Evening
    Course start date:  Wed 24 Jul 2024 (and 1 other date)

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    In order to successfully use social media for business, it is essential to have a clear strategy and create good content to encourage audience engagement. You'll learn both in this class.
    Full fee £49.00 Senior fee £39.00 Concession £32.00
    Rating:
    91% of 100
  10. Introduction to Facebook
    Course start date:  Tue 30 Jul 2024

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    Learn more about Facebook, the social networking site that allows you to find and communicate with friends and common interest groups. Keep in touch with family and friends or get in touch with long lost relations or school friends.
    Full fee £89.00 Senior fee £71.00 Concession £58.00
    Rating:
    100% of 100
  11. Using hashtags effectively
    Evening
    Course start date:  Wed 7 Aug 2024 (and 1 other date)

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    Hashtags are used on social media across many platforms, including Instagram, TikTok and Threads. This class is devoted to understanding hashtags and how to use them properly and effectively on social platforms. What is a hashtag, how do you create and track one, and how do you pick the right hashtag for your social media content.
    Full fee £49.00 Senior fee £39.00 Concession £32.00
    Rating:
    92% of 100
  12. City Lit Pro: Improving your Customer Experience
    Course start date:  Fri 20 Sep 2024

    Location on this date:  Keeley Street

    Tutors:  Ketan Varia
    Do you understand the end to end journey of your customer? Can you comprehend what your customers are feeling and thinking as they use your service?
    Full fee £249.00 Senior fee £199.00 Concession £162.00
  13. City Lit Pro: Managing Conflict at Work
    Course start date:  Fri 18 Oct 2024

    Location on this date:  Keeley Street

    Tutors:  Ketan Varia
    Does conflict at work impact your well-being and does it stop you from being effective?
    Full fee £249.00 Senior fee £199.00 Concession £162.00
  14. Social media apps, tips and tricks
    Evening
    Course start date:  Fri 15 Nov 2024

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    Enhance your social media strategy by learning third party apps, tips and tricks for everyday use.
    Full fee £59.00
    Rating:
    95% of 100
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