Business & marketing

Business & Marketing Courses in London and Online

Thinking about starting your own business or do you need to grow and manage your existing business? If you’re one of the UK’s latest founders and entrepreneurs or looking to learn new skills to take your business forward, we can help you to reach your goals.

Our courses will teach you everything you need to know from setting yourself up your company, creating a business plan, managing your accounts, developing your brand, and understanding analytics. We will also teach you how to create a strong online presence by creating your own website and growing your brand through digital marketing and social media strategies

You can also learn how to create your first podcast or vlog on YouTube and show you how to start an effective content strategy. Perhaps most importantly, we’ll show you how to promote and present your business with confidence.

Our tutors are highly qualified industry professionals with years of teaching at City Lit and many other academic institutes. Our interactive courses will help you reach your goals regardless of your existing experience.

We’ve designed our courses to suit modern life, with part-time online courses available online in daytime, evening, and weekend formats. For more information about our tutor-led interactive online courses please see our guide to online learning.

Our business and marketing courses are designed to help you enter employment, advance or reskill in career or start your own business. Currently they are free if you are on Jobseekers' Allowance (JSA) or Employment & Support Allowance (ESA), or you live in London and your job is at risk of redundancy, or receiving other state benefits (including Universal Credit) and your monthly take-home pay is below £343.

Browse our business and marketing courses below and enrol today!

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  1. Instagram for business: introduction
    Evening
    Course start date:  Tue 7 Dec 2021 (and 2 other dates)

    Location on this date:  Online (other locations are available)

    This is a follow on course from 'Instagram for business: introduction', and is designed to expand your skills in using Instagram for business even further.



    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £89.00 Senior fee £71.00 Concession £45.00
  2. Search engine optimisation (SEO)
    Evening
    Course start date:  Mon 15 Nov 2021 (and 1 other date)

    Location on this date:  Online (other locations are available)

    Would you like your website to appear higher up in search results, in Google or other search engines? Learn the



    basics of ethical optimisation and how to set up site structure and website copy for optimum search engine coverage.



    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £50.00
  3. Facebook for business
    Evening
    Course start date:  Wed 28 Jul 2021 (and 2 other dates)

    Location on this date:  Online (other locations are available)

    Discover how Facebook can be used as a cost effective method for promoting your business. You will learn to use Facebook to connect existing and potential clients.



    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £89.00 Senior fee £71.00 Concession £45.00
  4. Social media manager skills: introduction
    Evening,ONLINE
    Course start date:  Wed 27 Oct 2021

    Location on this date:  Online

    This course will introduce you to how you can become a social media manager. Managing the social media platform for someone else’s business or organisation takes skills, knowledge and a full understanding of marketing for that business to their target audience. By offering social media manager services, you are able to assist a business in their marketing needs and help promote their business to new audiences.



    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £79.00 Senior fee £63.00 Concession £40.00
  5. Social media manager skills: intermediate
    Evening,ONLINE
    Course start date:  Wed 17 Nov 2021

    Location on this date:  Online





    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £79.00 Senior fee £63.00 Concession £40.00

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