Essential business skills for photography and photographers

Course Dates: 13/07/22 - 20/07/22
Time: 18:00 - 21:00
Location: Online
On this course you will learn key business skills, from finance to marketing, to help you establish your own successful photographic practice.
This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
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Full fee £69.00 Senior fee £69.00 Concession £69.00

Course Code: VY411

Available start dates 

Wed, eve, 13 Jul - 20 Jul '22

Duration: 2 sessions (over 2 weeks)

Or call to enrol:020 7831 7831

Please note: We offer a wide variety of financial support to make courses affordable. Just visit our online Help Center for more information on a range of topics including fees, online learning and FAQs.

What is the course about?

For most emerging photographers the reality of earning a living means learning vital business skills. This course covers key topics to help you establish your professional photographic practice, including finance and copyright, marketing including having your own web portfolio.

This is a live online course. You will need:
- Internet connection. The classes work best with Chrome.
- A computer with microphone and camera.
- Earphones/headphones/speakers.
We will contact you with joining instructions before your course starts.

What will we cover?

- Cashflow, tax & finance
- Copyright, contracts & legal
- Marketing inc web portfolios.

What will I achieve?
By the end of this course you should be able to...

- Describe the fundamentals of image copyright
- Identify basic marketing strategy and how branding relates to marketing
- Understand the importance of cashflow
- Understand your legal obligation to UK taxation as a self employed person.
- Know how to begin successfully marketing your business.

What level is the course and do I need any particular skills?

This course is suitable for all levels but those new to the business of photography.

How will I be taught, and will there be any work outside the class?

This is an online course you will need a computer or tablet with a webcam, microphone and reliable internet connection to take this class.
We use Google Classroom to share messages, documents, and for you to submit any homework tasks. We use video software (Zoom) to meet for classes via webcam.
Google classroom login help.

Are there any other costs? Is there anything I need to bring?

You do not need to bring anything other than a notepad and pen.

When I've finished, what course can I do next?

If you've been inspired why not take the next step up, select a London photography walk or choose a specialism (people, landscape, performance, wildlife, documentary etc) or enrol on the intensive 'City Lit photography' long course.
The photography department also runs software courses in Lightroom, Photoshop, Affinity photo, Capture One and courses in digital and traditional darkroom printing.

Michael Harding Tutor Website

Michael Harding was born in Canada, where he studied cinema and photography at Concordia University, Montréal, before moving to the UK. Since then, he has created striking images of architecture, art, people and landscapes for international blue-chip clients for their use in editorial, advertising and corporate applications. Michael’s work has won many industry awards, notably being selected in the Eleventh Association of Photographers Awards and further receiving a Merit Award in the Seventeenth Association of Photographers Awards. His work was selected for a Highly Commended Award in the Deutsche Bauzeitung “Visions in Architecture” European Architectural Photography prize. His work has been exhibited in both the United Kingdom and Canada. Michael has been Chairman, as well as President, of the Association of Photographers (AOP). The AOP is Europe’s most established organisation for professional photographers, working to ensure greater recognition for all professional photographers, as well as working to positively influence legislators in the UK and Europe for the benefit of all photographers.

Please note: We reserve the right to change our tutors from those advertised. This happens rarely, but if it does, we are unable to refund fees due to this. Our tutors may have different teaching styles; however we guarantee a consistent quality of teaching in all our courses.