Business & Marketing Courses in London and Online

Thinking about starting your own business or do you need to grow and manage your existing business? If you’re one of the UK’s latest founders and entrepreneurs or looking to learn new skills to take your business forward, we can help you to reach your goals.

Our courses will teach you everything you need to know from setting yourself up your company, creating a business plan, managing your accounts, developing your brand, and understanding analytics. We will also teach you how to create a strong online presence by creating your own website and growing your brand through digital marketing and social media strategies

You can also learn how to create your first podcast or vlog on YouTube and show you how to start an effective content strategy. Perhaps most importantly, we’ll show you how to promote and present your business with confidence.

Our tutors are highly qualified industry professionals with years of teaching at City Lit and many other academic institutes. Our interactive courses will help you reach your goals regardless of your existing experience.

We’ve designed our courses to suit modern life, with part-time online courses available online in daytime, evening, and weekend formats. For more information about our tutor-led interactive online courses please see our guide to online learning.

Our business and marketing courses are designed to help you enter employment, advance or reskill in career or start your own business. Currently they are free if you are on Jobseekers' Allowance (JSA) or Employment & Support Allowance (ESA), or you live in London and your job is at risk of redundancy, or receiving other state benefits (including Universal Credit) and your monthly take-home pay is below £343.

Browse our business and marketing courses below and enrol today!

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  1. Twitter for business

    Evening
    Course Date: Mon 15 Feb 2021
    Location on this date: Online
    Discover how Twitter can be used as a cost effective method for promoting your business. You will learn how social media can be used to connect with your customers.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  2. Presenting on the spot: advanced

    Evening
    Course Date: Mon 15 Feb 2021
    Location on this date: Online
    To gain greater credibility through improving your communication skills and confidently achieving a public presentation with very little time to prepare.

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £129.00
    Senior fee: £129.00

  3. Facebook for business

    Evening
    Course Date: Tue 16 Feb 2021
    Location on this date: Online
    Discover how Facebook can be used as a cost effective method for promoting your business. You will learn to use Facebook to connect existing and potential clients.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  4. Social media introduction: stage 2

    Course Date: Fri 19 Feb 2021
    Location on this date: Online
    Understand social media by starting at the very beginning. This course offers a full orientation of the platform and tips for everyday use.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £79.00
    Senior fee: £63.00
    Concession: £40.00

  5. Publish your first book online

    Weekend
    Course Date: Sat 20 Feb 2021
    Location on this date: Online
    Learn how to publish your first book electronically on the Amazon Kindle and other e-book devices using an existing Word document. You'll need good internet skills and experience of using Word.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £199.00
    Senior fee: £159.00
    Concession: £100.00

  6. Introduction to email marketing with MailChimp

    Course Date: Mon 22 Feb 2021
    Location on this date: Online
    Learn to use the power of email to communicate with your customers and prospects, with this popular email platform.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  7. Social media apps, tips and tricks

    Course Date: Tue 23 Feb 2021
    Location on this date: Online
    Enhance your social media strategy by learning third party apps, tips and tricks for everyday use.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  8. Developing a successful business plan

    Evening
    Course Date: Tue 23 Feb 2021 (and 1 other date)
    Location on this date: Online
    Whether you want to start-up a business or expand one that you are already running, this course will give you the skills to prepare a compelling and practical business plan to achieve your goals.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  9. Introduction to business accounting

    Evening
    Course Date: Fri 26 Feb 2021
    Location on this date: Online
    Every business needs to know if it is making a profit or loss and the worth of the business. This course addresses these issues.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £219.00
    Senior fee: £175.00
    Concession: £110.00

  10. Online marketing: a detailed introduction

    Course Date: Fri 26 Feb 2021 (and 2 other dates)
    Location on this date: Online
    A popular course that provides an in-depth look at the tools and techniques you can use to market your business on the internet. Examine Search Engine Optimisation (SEO), web advertising with Google AdWords and social media marketing among other topics, along with the management tools needed to measure success.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £229.00
    Senior fee: £183.00
    Concession: £115.00

  11. City Lit Pro: introduction to Mobile Marketing Strategy

    Course Date: Fri 26 Feb 2021
    Location on this date: Online
    Mobile is arguably the most personal, targeted, and relevant marketing channel available. This course teaches you how to create and run engaging mobile marketing campaigns using today’s mobile technology.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £129.00
    Senior fee: £103.00
    Concession: £65.00

  12. Customising a WordPress website

    Weekend
    Course Date: Sun 28 Feb 2021
    Location on this date: Online
    The course will teach you the necessary CSS skills to further customise a WordPress website. You will use this knowledge together with the WordPress post types to create a sleek and modern website.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £229.00
    Senior fee: £183.00
    Concession: £115.00

  13. Video blogging with YouTube

    Course Date: Mon 1 Mar 2021 (and 1 other date)
    Location on this date: Online
    Learn how to create a video blog (vlog) in your own YouTube channel. Use YouTube full capabilities as social network, video editor and publisher. Share and connect your channel with other channels and social networks.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £159.00
    Senior fee: £127.00
    Concession: £80.00

  14. Social media content strategy

    Course Date: Tue 2 Mar 2021 (and 2 other dates)
    Location on this date: Online
    In order to successfully use social media for business, it is essential to have a clear strategy and create good content to encourage audience engagement. You'll learn both in this class.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  15. Instagram for business: intermediate

    Evening
    Course Date: Tue 2 Mar 2021 (and 1 other date)
    Location on this date: Online
    This is a follow on course from 'Instagram for business: introduction' which is designed to expand your skills in using Instagram for business even further.

    This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit) and your monthly take home pay is less than £343. For more information click here

    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

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