Digital Marketing Courses Online & in London

Are you thinking about changing career, growing your business or looking to upskill your marketing techniques to be in line with your company’s digital marketing department? Our portfolio of digital marketing courses will teach you all the marketing techniques and tools needed to help you reach your potential customers including search engine optimisation (SEO) and search engine marketing, Google Analytics and AdWords, Conversion rate optimisation (CRO), marketing metrics and ROI, content strategy and mobile marketing strategy, social media, email marketing and more.

Our tutors are highly qualified industry-based professionals with a record of accomplishment in delivering these subjects in many colleges and higher education institutions.

Learning with us is flexible, with part-time courses available online in daytime, evening and weekend formats. For more information about our tutor-led interactive online courses please see our guide to online learning.

Browse our digital marketing courses below and enrol today!

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  1. Search engine optimisation (SEO)
    ONLINE, Weekend
    Course start date:  Sat 24 Sep 2022

    Location on this date:  Online

    Tutors:  Salvatore Maiorano
    Would you like your website to appear higher up in search results, in Google or other search engines? Learn the



    basics of ethical optimisation and how to set up site structure and website copy for optimum search engine coverage.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
    Rating:
    100% of 100
  2. Google AdWords: introduction
    Course start date:  Fri 30 Sep 2022

    Location on this date:  Keeley Street

    Tutors:  Julian Holden
    Learn how to use Google AdWords to reach potential customers. Get an overview of keyword research, conversion tracking and campaign optimisation.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
  3. City Lit Pro: start a career in digital marketing
    ONLINE, Weekend
    Course start date:  Sun 2 Oct 2022 (and 1 other date)

    Location on this date:  Online

    Tutors:  Salvatore Maiorano
    This course will introduce you to the key digital marketing specialisms, from social media marketing to PPC marketing and SEO. City Lit Pro courses provide accelerated learning for busy people who need specific skills for the workplace.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £499.00 Senior fee £399.00 Concession £324.00
    Rating:
    95% of 100
  4. Introduction to email marketing with MailChimp
    Course start date:  Fri 21 Oct 2022

    Location on this date:  Keeley Street

    Tutors:  Amber Raney-Kincade
    Learn to use the power of email to communicate with your customers and prospects, with this popular email platform.
    Full fee £49.00 Senior fee £39.00 Concession £32.00
  5. Online marketing: a detailed introduction
    Evening
    Course start date:  Wed 26 Oct 2022 (and 1 other date)

    Location on this date:  Dual Mode (Online or In Person)

    Tutors:  Julian Holden
    A popular course that provides an in-depth look at the tools and techniques you can use to market your business on the internet. Examine Search Engine Optimisation (SEO), web advertising with Google AdWords and social media marketing among other topics, along with the management tools needed to measure success.



    This course will be delivered online or in person. See the ‘What is the course about?’ section in course details for more information.
    Full fee £219.00 Senior fee £175.00 Concession £142.00
    Rating:
    93% of 100
  6. City Lit Pro: search engine marketing
    ONLINE, Weekend
    Course start date:  Sat 5 Nov 2022

    Location on this date:  Online

    Tutors:  Salvatore Maiorano
    Search engine marketing (SEM) grow year on year, so it’s key to manage the planning, management and execution of such a successful channel.



    This course will be delivered online. See the ‘What is the course about?’ section in course details for more information.
    Full fee £99.00 Senior fee £79.00 Concession £64.00
    Rating:
    100% of 100

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