Online Digital Marketing Courses
Are you thinking about changing career, growing your business, or looking to upskill your marketing techniques to be in line with your company’s digital marketing department?
Our portfolio of digital marketing courses will teach you all the marketing techniques and tools needed to help you reach your potential customers including search engine optimisation (SEO) and search engine marketing, Google Analytics (G4) and AdWords, Conversion rate optimisation (CRO), marketing metrics and ROI, content strategy and mobile marketing strategy, social media, email marketing and more.
Our tutors are highly qualified industry-based professionals with a record of accomplishment in delivering these subjects in many colleges and higher education institutions.
Learning with us is flexible, with part-time courses available online, in person or hybrid in daytime, evening and weekend formats. For more information about our tutor-led interactive online courses please see our guide to online learning.
Browse our digital marketing courses below and enrol today!
- Online marketing: a detailed introduction
Course start date: Sun 1 Mar 2026 (and 1 other date)Location on this date: Keeley Street
Tutors: Julian HoldenA popular course that provides an in-depth look at the tools and techniques you can use to market your business on the internet. Examine Search Engine Optimisation (SEO), web advertising with Google AdWords and social media marketing among other topics, along with the management tools needed to measure success.Full fee £249.00 Senior fee £199.00 Concession £162.00 - Publish your first book onlineCourse start date: Sun 8 Mar 2026
Location on this date: Hybrid (choose either online or in-person)
Tutors: Christine RobertsonLearn how to publish your first book electronically on the Amazon Kindle and other e-book devices using an existing Word document. You will need good internet and file management skills and experience of using Microsoft Word.Full fee £269.00 Senior fee £215.00 Concession £175.00 - Search engine optimisation (SEO) Course start date: Sat 21 Mar 2026
Location on this date: Keeley Street
Tutors: Kate ScottWant your website to rank higher on Google and other search engines? Discover the fundamentals of ethical SEO, and learn how to structure your site and craft compelling website copy to maximize your visibility online
Full fee £149.00 Senior fee £119.00 Concession £97.00 - Introduction to email marketing with MailChimp Course start date: Thu 26 Mar 2026
Location on this date: Keeley Street
Tutors: Amber Raney-KincadeLearn to use the power of email to communicate with your customers and prospects, with this popular email platform.Full fee £69.00 Senior fee £55.00 Concession £45.00 - Marketing your book onlineCourse start date: Sun 19 Apr 2026
Location on this date: Hybrid (choose either online or in-person)
Tutors: Christine RobertsonLooking in depth at marketing and promoting your book online and offline, you will develop the foundations of a marketing strategy and plan to promote your book.Full fee £139.00 Senior fee £111.00 Concession £90.00 - City Lit Pro: start a career in digital marketing Course start date: Sun 7 Jun 2026
Location on this date: Keeley Street
Tutors: Kate ScottReady to explore the world of digital marketing? This practical course introduces you to key areas including SEO, social media, paid advertising, email marketing, and more. Whether you're switching careers or upskilling, you'll gain the tools to build a strong foundation and take your first steps with confidence. Join us and start your journey today.
Full fee £549.00 Senior fee £549.00 Concession £357.00 - Online marketing: a short introductionCourse start date: Sat 1 Aug 2026
Location on this date: Hybrid (choose either online or in-person)
Tutors: Julian HoldenA popular short course that provides an overview of some common techniques used to market businesses on the internet. Examine search engine optimisation (SEO), web advertising and social media marketing among other topics.Full fee £139.00 Senior fee £111.00 Concession £90.00
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